VelvetLoft® - a simple luxury. Image of a woman with curly hair tucked into an all white bed made with VelvetLoft® products.
VelvetLoft® - a simple luxury. Image of a woman with curly hair tucked into an all white bed made with VelvetLoft® products.

An opulent sheen elevates your everyday plush to a luxurious experience. It’s by far our most popular fabrication for a reason.

BEHIND THE SEAMS

Image of a woman's hands caressing VelvetLoft in a neutral beige color.

Velvety Soft

Indulge in comfort beyond compare. The supple, silky feel of this fabrication is adored by every hand it touches.

Image of a woman decorating a blanket ladder with VelvetLoft throw in black, grey, and light pink. There is a colorful floral wreath on the wall.

All Day, Every Day

Meet your year-round cozy staple! This breathable plush can hang out in your home all year long.

Image of a stack of VelvetLoft throws in hot pink, purple, and electric blue, on an eggplant purple bed.

Make it VelvetLoft®

This medium pile plush has yet to meet a style it doesn’t like. It’s the perfect carrier for vibrant colors and patterns.

Our VelvetLoft Throw in Paradise Blue draped over a beige chair.
Oversized VelvetLoft® Throw
$30.00
$40.00
Quick shop
Polar Blue VelvetLoft® Quilt Set folded and stacked neatly with matching pillow shams.
VelvetLoft® Quilt Set
$78.75
$105.00
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A green velvety blanket draped over a bed with white pillows and blue lamps on either side.
VelvetLoft® Blanket
$37.50
$50.00
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VelvetLoft® Plush Duvet Cover Set
$78.75
$105.00
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Rose Smoke Sheet (blush color) set on a wooden bed with decorative pillows and a holiday wreath in the background.
VelvetLoft® Plush Sheet Set
$60.00
$80.00
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A woman standing outside of a sauna wearing a white VelvetLoft Plush Luxury Spa Robe and smiling.

Fabulous!!!!!

This robe is fabulous, so soft and comfy, like wearing a luxurious blanket!! I'm planning to buy as a gift for my mom! I'd recommend it to anyone!

Sydney

Get Your VelvetLoft® Robe
Image of 2 dachshund laying on cozy blankets

10/10 PUPPIES LOVE!

My friend introduced my dog to this blanket and I've never seen our [dog] get so comfortable under a blanket. I now have a blanket-obsessed puppy and we now need one for our other pup. thanks for making amazing blankets! Our girls love them.

Meena K.

Treat Your Pup
Image of a family sharing a purple VelvetLoft® blanket on the couch.

Pleasantly Surprised!

When I got the blanket and opened it. I was SO surprised at how Soft it is. Then how big it is! This is one of the best blankets I have ever bought! I sleep so comfortably.

Nickie G.

Shop Blankets
Discover your perfect plush. What is GSM? Image of stacked blue VelvetLoft® throws.
Discover your perfect plush. What is GSM. Image of stacked blue VelvetLoft® throws.

GSM (grams per square meter) is the standard method for measuring the weight of a fabric.

Unlike thread count, GSM measures the actual weight of a square meter of fabric, resulting in a more accurate reflection of its density. Generally, fabrics under 200 GSM are considered lightweight and fabrics with 400 GSM and above are heavyweight.

Our signature fabrication comes in every level of cozy, so you can pick the one that’s right for you!

VelvetLoft® is just right. Comparison graphic showing how 220 GSM is much less plush compared to 500 GSM fabric.
VelvetLoft® is just right. Comparison graphic showing how 220 GSM is much less plush compared to 500 GSM fabric.

When you feel VelvetLoft®, you’re going to want it everywhere! Lucky for you, this collection has everything. Sleep soundly with bedding and sheet sets, then lounge around the house in your robe before cuddling up on the couch in a blanket or throw.

VelvetLoft® is also featured in some of our partnerships including our Peanuts® Collection, with Snoopy and the Peanuts gang featuring on cozy VelvetLoft® throws!

VelvetLoft®

Save 25%
Our VelvetLoft Throw in Paradise Blue draped over a beige chair.
Oversized VelvetLoft® Throw
$30.00
$30.00
$40.00
Save 25%
A woman standing outside of a sauna wearing a white VelvetLoft Plush Luxury Spa Robe and smiling.
VelvetLoft® Plush Luxury Spa Robe
$48.75
$48.75
$65.00
SALE
Polar Blue VelvetLoft® Quilt Set folded and stacked neatly with matching pillow shams.
VelvetLoft® Quilt Set
from $78.75
from $78.75
$105.00
SALE
VelvetLoft® Plush Duvet Cover Set
from $78.75
from $78.75
$105.00
SALE
A navy quilted comforter on a bed with navy pillows and beige cushions in a warmly lit bedroom.
Reversible VelvetLoft® Sherpa Comforter Set
from $90.00
from $90.00
$120.00
SALE
Rose Smoke Sheet (blush color) set on a wooden bed with decorative pillows and a holiday wreath in the background.
VelvetLoft® Plush Sheet Set
from $60.00
from $60.00
$80.00
Save 25%
A grey EcoThread Neckroll Pillow styled on a neutral bed.
EcoThread® VelvetLoft® Neckroll Pillow
$37.50
$37.50
$50.00
SALE
Cream pillowcases dressed on pillows displayed on a bed.
VelvetLoft® Pillowcases 2-Pack
from $15.00
from $15.00
$20.00
SALE
A green velvety blanket draped over a bed with white pillows and blue lamps on either side.
VelvetLoft® Blanket
from $37.50
from $37.50
$50.00
Save 25%
Family using VelvetLoft® Family Blanket (10FT x 10FT)
VelvetLoft® Family Blanket (10FT x 10FT)
$67.50
$67.50
$90.00
Save 35%
A blue couch draped with a white and gray patterned throw blanket and matching pillows.
Printed VelvetLoft® Faux Fur Heated Throw
$84.50
$84.50
$130.00
SALE
A stack of three folded heated blankets in green, gray, and blue, with two round controllers resting on top.
VelvetLoft® Heated Blanket
from $91.00
from $91.00
$140.00
Save 35%
Woman in a gray heated wearable throw, seated on a couch with a cozy, relaxed posture.
Heated VelvetLoft® Sherpa Wearable Throw
$65.00
$65.00
$100.00
Save 25%
A cobalt blue Peanuts flag parade throw draped over a womans legs as she snuggles with it while smiling.
Peanuts® VelvetLoft® Throw
$41.25
$41.25
$55.00
Save 25%
A white peanuts characters throw draped neatly over a brown chair.
Peanuts® VelvetLoft® Throw
$45.00
$45.00
$60.00
Save 25%
A light blue throw blanket featuring Peanuts characters draped over a chair with a plush toy beside it.
Peanuts® VelvetLoft® Throw
$37.50
$37.50
$50.00
Save 25%
A green and brown EcoThread VelvetLoft Throw stacked nearly on a brown chair.
EcoThread® Heathered VelvetLoft® Throw
$37.50
$37.50
$50.00
Save 25%
Blue Peanuts 75th Anniversary Throw rolled neatly on a white surface.
Peanuts® VelvetLoft® Throw
$48.75
$48.75
$65.00
Save 25%
Krissy Mast VelvetLoft® Throw
$41.25
$41.25
$55.00
Save 25%
A stack of a yellow, grey, and blue gauze throws folded neatly on a grey chair.
VelvetLoft® Gauze Throw
$52.50
$52.50
$70.00