VelvetLoft® - a simple luxury. Image of a woman with curly hair tucked into an all white bed made with VelvetLoft® products.
VelvetLoft® - a simple luxury. Image of a woman with curly hair tucked into an all white bed made with VelvetLoft® products.

An opulent sheen elevates your everyday plush to a luxurious experience. It’s by far our most popular fabrication for a reason.

BEHIND THE SEAMS

Image of a woman's hands caressing VelvetLoft in a neutral beige color.

Velvety Soft

Indulge in comfort beyond compare. The supple, silky feel of this fabrication is adored by every hand it touches.

Image of a woman decorating a blanket ladder with VelvetLoft throw in black, grey, and light pink. There is a colorful floral wreath on the wall.

All Day, Every Day

Meet your year-round cozy staple! This breathable plush can hang out in your home all year long.

Image of a stack of VelvetLoft throws in hot pink, purple, and electric blue, on an eggplant purple bed.

Make it VelvetLoft®

This medium pile plush has yet to meet a style it doesn’t like. It’s the perfect carrier for vibrant colors and patterns.

A stack of 4 blue VelvetLoft Throws stacked on a blue comforter in a cozy bedroom.
Oversized VelvetLoft® Throw
$45.00 Quick shop
A bed styled with the Windsor Wine VelvetLoft® Quilt Set, an assortment of pillows, our VelvetLoft sheet set and VelvetLoft blanket layered into an inviting lived in bed.
VelvetLoft® Quilt Set
From $105.00 - $120.00 Quick shop
A green velvety blanket draped over a bed with white pillows and blue lamps on either side.
VelvetLoft® Blanket
From $50.00 - $70.00 Quick shop
VelvetLoft® Plush Duvet Cover Set
From $105.00 - $120.00 Quick shop
Eggplant sheet set styled on a bed.
VelvetLoft® Plush Sheet Set
From $80.00 - $125.00 Quick shop
A woman standing outside of a sauna wearing a white VelvetLoft Plush Luxury Spa Robe and smiling.

Fabulous!!!!!

This robe is fabulous, so soft and comfy, like wearing a luxurious blanket!! I'm planning to buy as a gift for my mom! I'd recommend it to anyone!

Sydney

Get Your VelvetLoft® Robe
Image of 2 dachshund laying on cozy blankets

10/10 PUPPIES LOVE!

My friend introduced my dog to this blanket and I've never seen our [dog] get so comfortable under a blanket. I now have a blanket-obsessed puppy and we now need one for our other pup. thanks for making amazing blankets! Our girls love them.

Meena K.

Treat Your Pup
Image of a family sharing a purple VelvetLoft® blanket on the couch.

Pleasantly Surprised!

When I got the blanket and opened it. I was SO surprised at how Soft it is. Then how big it is! This is one of the best blankets I have ever bought! I sleep so comfortably.

Nickie G.

Shop Blankets
Discover your perfect plush. What is GSM? Image of stacked blue VelvetLoft® throws.
Discover your perfect plush. What is GSM. Image of stacked blue VelvetLoft® throws.

GSM (grams per square meter) is the standard method for measuring the weight of a fabric.

Unlike thread count, GSM measures the actual weight of a square meter of fabric, resulting in a more accurate reflection of its density. Generally, fabrics under 200 GSM are considered lightweight and fabrics with 400 GSM and above are heavyweight.

Our signature fabrication comes in every level of cozy, so you can pick the one that’s right for you!

VelvetLoft® is just right. Comparison graphic showing how 220 GSM is much less plush compared to 500 GSM fabric.
VelvetLoft® is just right. Comparison graphic showing how 220 GSM is much less plush compared to 500 GSM fabric.

When you feel VelvetLoft®, you’re going to want it everywhere! Lucky for you, this collection has everything. Sleep soundly with bedding and sheet sets, then lounge around the house in your robe before cuddling up on the couch in a blanket or throw.

VelvetLoft® is also featured in some of our partnerships including our Peanuts® Collection, with Snoopy and the Peanuts gang featuring on cozy VelvetLoft® throws!

VelvetLoft®

 

Our VelvetLoft® fabric is the perfect all-season plush. It has a subtle sheen and velvety hand-feel, making you feel like royalty each time you snuggle up with it. It's lightweight, breathable, and also low-maintenance, making it one of our most popular fabrics that we've ever offered.
A brown velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Coffee
$45.00
$45.00
$45.00
A baby blue velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Polar Blue
$45.00
$45.00
$45.00
A purple velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Purple Plum
$45.00
$45.00
$45.00
A grey velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Wild Dove
$45.00
$45.00
$45.00
A black velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Black
$45.00
$45.00
$45.00
A blue velvety plush throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Blue
$45.00
$45.00
$45.00
Oversized VelvetLoft® Throw
Oversized VelvetLoft® Throw - True White
$45.00
$45.00
$45.00
A neon red velvety throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Deep Redwood
$45.00
$45.00
$45.00
A neon pink velvety throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Viper Rose
$45.00
$45.00
$45.00
Oversized VelvetLoft® Throw
Oversized VelvetLoft® Throw - Kalamata
$45.00
$45.00
$45.00
A blush pink velvety throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Hushed Auburn
$45.00
$45.00
$45.00
A neon orange velvety throw folded neatly on a white surface.
Oversized VelvetLoft® Throw - Ginger Snap
$45.00
$45.00
$45.00
A woman standing outside of a sauna wearing a white VelvetLoft Plush Luxury Spa Robe and smiling.
VelvetLoft® Plush Luxury Spa Robe - White
$65.00
$65.00
A woman sitting outside of a sauna wearing a blue VelvetLoft Plush Luxury Spa Robe while holding a mug.
VelvetLoft® Plush Luxury Spa Robe - Celestial Blue
$65.00
$65.00
A woman standing outside of a sauna wearing a pink VelvetLoft Plush Luxury Spa Robe and smiling.
VelvetLoft® Plush Luxury Spa Robe - Silver Pink
$65.00
$65.00
A tan VelvetLoft Luxury Plush Spa Robe folded neatly on a white surface.
VelvetLoft® Plush Luxury Spa Robe - Hummus
$65.00
$65.00
A purple VelvetLoft Luxury Plush Spa Robe folded neatly on a white surface.
VelvetLoft® Plush Luxury Spa Robe - Romantic Lilac
$65.00
$65.00
A pink VelvetLoft Luxury Plush Spa Robe folded neatly on a white surface.
VelvetLoft® Plush Luxury Spa Robe - Rose Smoke
$65.00
$65.00
A bed made with the White VelvetLoft® Quilt Set, showcasing a clean and crisp bedding arrangement.
VelvetLoft® Quilt Set - White
$105.00
$105.00
A bed styled with the Polar Blue VelvetLoft® Quilt Set, paired with two pillow shams.
VelvetLoft® Quilt Set - Polar Blue
$105.00
$105.00
A bed made with the Windsor Wine VelvetLoft® Quilt Set, showcasing a clean and crisp bedding arrangement.
VelvetLoft® Quilt Set - Windsor Wine
$105.00
$105.00
A bed made with the Linen VelvetLoft® Quilt Set, showcasing a clean and crisp bedding arrangement.
VelvetLoft® Quilt Set - Linen
$105.00
$105.00
A bed made with the Dark sage green VelvetLoft® Plush Duvet Cover Set and shams, creating a cozy and inviting look.
VelvetLoft® Plush Duvet Cover Set - Dark Sage
$105.00
$105.00
A bed made with the Dress Blue VelvetLoft® Plush Duvet Cover Set and shams, creating a cozy and inviting look.
VelvetLoft® Plush Duvet Cover Set - Dress Blues
$105.00
$105.00
A bed made with the rose smoke green VelvetLoft® Plush Duvet Cover Set, creating a cozy and inviting look.
VelvetLoft® Plush Duvet Cover Set - Rose Smoke
$105.00
$105.00
A bed made with the Cream VelvetLoft® Plush Duvet Cover Set and shams, creating a cozy and inviting look.
VelvetLoft® Plush Duvet Cover Set - Cream
$105.00
$105.00
A folded navy quilted comforter displayed on a white surface.
Reversible VelvetLoft® Sherpa Comforter Set - Navy
$120.00
$120.00
A folded green quilted comforter displayed on a white background.
Reversible VelvetLoft® Sherpa Comforter Set - Dry Sage
$120.00
$120.00
A stack of a white fleece comforter neatly folded on a white background.
Reversible VelvetLoft® Sherpa Comforter Set - Cream
$120.00
$120.00
A stack of a purple quilted comforter neatly folded on a white background.
Reversible VelvetLoft® Sherpa Comforter Set - Eggplant
$120.00
$120.00
A stack of a grey fleece comforter neatly folded on a white background.
Reversible VelvetLoft® Sherpa Comforter Set - Wild Dove
$120.00
$120.00
Folded rose smoke sheet set (blush color) on a plain white background.
VelvetLoft® Plush Sheet Set - Rose Smoke
$80.00
$80.00
Folded Eggplant sheet set on a white background.
VelvetLoft® Plush Sheet Set - Eggplant
$80.00
$80.00
Folded Aruba Sand (beige color) sheet set on a clean, white background.
VelvetLoft® Plush Sheet Set - Aruba Sand
$80.00
$80.00
Folded white sheet set on a white background.
VelvetLoft® Plush Sheet Set - Cream
$80.00
$80.00
Folded Dress Blue (navy) sheet set on a white background.
VelvetLoft® Plush Sheet Set - Dress Blues
$80.00
$80.00
Folded Dry Sage sheet set on a white background.
VelvetLoft® Plush Sheet Set - Dry Sage
$80.00
$80.00
Folded Polar Blue (light blue) sheet set on a white background.
VelvetLoft® Plush Sheet Set - Polar Blue
$80.00
$80.00
Folded white sheet set on a white background.
VelvetLoft® Plush Sheet Set - Warm White
$80.00
$80.00
Folded Wild Dove (gray) sheet set on a white background.
VelvetLoft® Plush Sheet Set - Wild Dove
$80.00
$80.00
A grey EcoThread Neckroll Pillow on a white surface.
EcoThread® VelvetLoft® Neckroll Pillow - Molten Coal
$55.00
$55.00
$55.00
A blue EcoThread Neckroll Pillow sitting on a white surface.
EcoThread® VelvetLoft® Neckroll Pillow - Navy
$55.00
$55.00
$55.00
A pink EcoThread Neckroll Pillow sitting on a white surface.
EcoThread® VelvetLoft® Neckroll Pillow - Windsor Wine
$55.00
$55.00
$55.00
Blue cylindrical pillow on a white background
EcoThread® VelvetLoft® Neckroll Pillow - Dusk Blue
$55.00
$55.00
$55.00
A folded green velvet blanket displayed on a white background.
VelvetLoft® Blanket - Dry Sage
$50.00
$50.00
A folded almond seed colored velvet blanket displayed on a white surface.
VelvetLoft® Blanket - Almond Seed
$50.00
$50.00
A folded blue velvet blanket displayed on a white background.
VelvetLoft® Blanket - Denim Wash
$50.00
$50.00
A folded plum-colored velvet blanket displayed on a white surface.
VelvetLoft® Blanket - Eggplant
$50.00
$50.00
A folded dark blue velvet blanket displayed on a white surface.
VelvetLoft® Blanket - Navy
$50.00
$50.00
A folded light pink velvet blanket displayed on a white surface.
VelvetLoft® Blanket - Rose Smoke
$50.00
$50.00
A folded white velvet blanket displayed on a white surface.
VelvetLoft® Blanket - True White
$50.00
$50.00
A folded gray velvet blanket displayed on a white surface.
VelvetLoft® Blanket - Wild Dove
$50.00
$50.00
Family using VelvetLoft® Family Blanket (10FT x 10FT)
VelvetLoft® Family Blanket (10FT x 10FT) - Black
$90.00
$90.00
$90.00
3 people sitting on a grey sofa sharing a purple velvety plush family blanket.
VelvetLoft® Family Blanket (10FT x 10FT) - Eggplant
$90.00
$90.00
$90.00
3 people sitting on a grey sofa sharing a beige velvety plush family blanket while smiling.
VelvetLoft® Family Blanket (10FT x 10FT) - Grain
$90.00
$90.00
$90.00
3 people sitting under a blue velvety plush family blanket on a grey sofa.
VelvetLoft® Family Blanket (10FT x 10FT) - Polar Blue
$90.00
$90.00
$90.00
Save 40%
A dark blue patterned heated throw draped over a grey chair, with a power button visible.
Printed VelvetLoft® Faux Fur Heated Throw - Fair Isle Blue
$78.00
$78.00
$130.00
Save 40%
A grey patterned diamond heated throw draped over a grey chair with a plant in the background.
Printed VelvetLoft® Faux Fur Heated Throw - Triangle Diamond Grey
$78.00
$78.00
$130.00
Save 40%
A plaid heated throw blanket draped over a chair next to a potted plant.
Printed VelvetLoft® Faux Fur Heated Throw - Duxbury Plaid Grey
$78.00
$78.00
$130.00
Save 40%
A green plaid throw blanket draped over a white armchair with a plant in the background.
Printed VelvetLoft® Faux Fur Heated Throw - Windowpane Plaid Green
$78.00
$78.00
$130.00
Save 40%
A dark green heated throw draped over a grey chair, with a plant in the background.
Printed VelvetLoft® Faux Fur Heated Throw - Heathered Green
$78.00
$78.00
$130.00
Save 40%
A brown heated throw with a power button on its surface draped over a grey chair with a plant in the back.
Printed VelvetLoft® Faux Fur Heated Throw - Heathered Brown
$78.00
$78.00
$130.00
Save 40%
A folded blue heated blanket with two round controllers placed on it.
VelvetLoft® Heated Blanket - Hail Navy
$117.00
$117.00
$195.00
Save 40%
A folded green heated blanket with two round controllers placed on it.
VelvetLoft® Heated Blanket - Evening Tide
$105.00
$105.00
$175.00
Save 40%
A folded gray heated blanket with two round controllers placed on it.
VelvetLoft® Heated Blanket - Nimbus Grey
$105.00
$105.00
$175.00